BMW GROUP RUSSIA BECAME AN EXCLUSIVE PARTNER OF AIRPORTS OF REGIONS HOLDING
BMW Group Russia and Airports of Regions Holding have entered into a cooperation agreement for two years, under which the German concern representative office in Russia provided 12 units of 7th series BMW sedans for using by holding airports for the delivery of passengers on board, which enjoy services of VIP terminals. For BMW Group Russia, it is the first experience of direct interaction with regional air ports, where a car producer appears as an exclusive partner and shuttle service provider. For Airports of Regions holding, the cooperation uniqueness is in BMW Group logo image appearance in the design of VIP terminals. The holding has not faced previously such interaction with partners either.
“A large-scale project with BMW Group Russia is the evidence that we have achieved the high level of service for VIP passengers. And such cooperation will unconditionally allow moving on. Appearance of such level motor vehicles in the airports’ vehicle fleet will increase and stress the level of services, as may be rendered by VIP terminals”, Tatiana Bateneva, Director for Non-Aviation Commerce, Airports of Regions MC, mentions.
At present, new 7th series BMW may be only used by customers of four Russian airports included to the Airports of Regions holding.